Country Music Legends Joe Nichols and Brent Rowan to Perform at The Granby Ranch Holiday Concert
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Country Music Legends Joe Nichols and Brent Rowan to Perform at The Granby Ranch Holiday Concert


The 2020 Granby Ranch Holiday Concert, featuring Joe Nichols and Brent Rowan, is a benefit concert for The Mountain Family Center, a non-profit organization providing hunger relief, housing assistance and more to Grand County, Colorado since 1979.

For the safety and well-being of all involved, and in accordance with Grand County’s COVID-19 related restrictions, the December 11 performance will feature a very limited number of attendees and will be filmed and released on granbyranch.com, the afternoon after the performance.



Granby, Colorado – 27 November 2020 –
Granby Ranch announced today that country music legends Joe Nichols and Brent Rowan will be performing a special holiday concert at the resort on December 11, 2020 at 6:30pm Mountain. The event is being presented by Granby Ranch and serves as a fundraiser for the Mountain Family Center located in Granby, Colorado. With the safety of the artists, and in strict accordance with Grand County Department of Public Health’s guidelines, a very limited number of attendees will be permitted, however, the performance will be filmed, then released to the public on December 18, 2020.

After the release of hit single “The Impossible” and the chart-topping album, Man With a Memory, Joe Nichols received a host of accolades and awards including Top New Country Artist by Billboard Magazine, Country Music Association’s Horizon Award, the Academy of Country Music’s Top New Male Vocalist and Country Music Television’s Breakthrough Video. Brent Rowan is one of the most sought-after producers and guitarists in Nashville. Mr. Rowan has performed with legendary artists like Alabama, Lyle Lovett, George Strait, Lynyrd Skynyrd, Shania Twain, Olivia Newton-John, Sting, Neil Diamond, Randy Travis, Alan Jackson, George Jones, Conway Twitty, Chris LeDoux, and Brian Wilson, among others. Rowan was awarded the Academy of Country Music’s Guitarist of the year and calls Steamboat Springs, Colorado home. In addition to collaborating on many projects, Rowan has produced and performed on Nichol’s albums and the two have been close friends for over 15 years.

“Brent has been a close family friend for many years and I’ve always held him in such high regard, not just for his unparalleled talent on a guitar, but his character. It’s well beyond an honor to welcome him to Granby Ranch,” said Jace Wirth, of The Ridgeline Executive Group and General Manager of Granby Ranch Ski Resort. “For Brent to bring his good friend and legendary artist Joe Nichols to Granby Ranch is truly remarkable. However, the most important part of this event is driving support to the Mountain Family Center, a group that quietly and consistently serves the needs of folks throughout the Granby area. The holidays are what propel us to stage this very special performance, however the needs of the community have been exacerbated by the impacts of the East Troublesome fire and COVID-19, which is why we are building the event in support of the Mountain Family Center.”

“I’m so glad to go down to Granby Ranch and perform with my friend and incredible talent, Joe Nichols. Joe and I are genuinely thrilled to bring some of our tunes, including a few of our hits and holiday favorites, to Granby Ranch. Most importantly, we are looking forward to doing our part to help support the Mountain Family Center down in Granby,” commented Brent Rowan from his home in Steamboat Springs, Colorado. The performance will be interactive, with Joe and Brent engaging directly and frequently with the audience. “Joe and I are looking forward to taking questions from the audience in a singer-songwriter, fully interactive and intimate format. Above all, I realize how hard this great mountain community has been impacted by COVID-19 and tragically, the East Troublesome fire in October. We hope this performance really helps the community and brings some holiday cheer, something all of us need in as big a serving as possible.”

“We’re so thankful for the support of Granby Ranch and honored to receive any contributions that come to our organization from this special holiday performance,” said Helen Sedlar, Executive Director of the Mountain Family Center. “Our ability to serve the needs of the community are constant but the combination of the pandemic and the wildfires has augmented the need for our services and support.”

In accordance with Grand County COVID-19 related restrictions, Granby Ranch will be providing limited seating for the performance. Through granbyranch.com, eight pairs of tickets, for a total of 16 seats, will be made available to the public through a lottery ticket program, which benefits The Mountain Family Center. Entries will be priced at $10 per person, with no limit on the number of tickets sold to individuals and in total. Winners will be randomly selected from the pool of entries on Monday, November 7 at 3pm Mountain and immediately notified. All proceeds will be sent to The Mountain Family Center.

The 2020 Granby Ranch Holiday Concert will also be professionally filmed and produced. On Saturday, December 12, 2020 at 5:00pm Mountain, the performance in its entirety, will be viewable for those who donate $10 to the Family Resource Center.

Enter to Win Tickets

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For Media Contact:

Andrew Wirth
awirth@ridgelineexecgroup.com